Information Marketing
Our rough guess is there are 61,000 words in this book.
At a pace averaging 250 words per minute, this book will take 4 hours and 4 minutes to read. With a half hour per day, this will take 8 days to read.
How long will it take you?
This book will take an estimated to read at a reading speed averaging words per minute. With 30 minutes per day, this will take to read.
Enter your reading speedYou can take one of our WPM reading speed tests to find your reading speed.
Create a free account to track your reading progress, build your reading list, and set reading goals.
Word Count
61,000 words, Guess
Page Count
244 pages
Identifiers
- ISBN-139781317116769
- ISBN-101317116763
- Better World Books9781317116769
- Open LibraryOL33567660M
Description
"To survive and flourish, organizations in the information marketplace need to be confident about their mission and role, and to be continually alert to technological, economic, political and social factors that are reshaping the user context in which they function. Taking as its focus the interface between the consumer and the information provider, this book redefines our thinking about the marketing of information products and services. Using theoretical concepts such as the nature of the information products and the conceptualization of customer relationships, as well as practical perspectives, such as marketing planning, and the use of different communications media, it gives practical guidance which can be applied to the context of the reader, whether information studies student or professional providing information to any kind of consumer group."--BOOK JACKET.
Subjects
Other Editions
- Information Marketing
Show 2 more editions
Reader Reviews
No reviews yet for this book.
Be the first to share your thoughts!