The end of business as usual
rewire the way you work to succeed in the consumer revolution
1st ed.
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Identifiers
- Internet Archiveendofbusinessasu0000soli
- Internet Archiveendofbusinessasu00soli
- ISBN-101118077555
- ISBN-139781118077559
- Library of Congress Control Number2011029304
and 2 more
- Better World Books9781118077559
- Open LibraryOL24918637M
Classifications
- DDC658.8/72
- LCCHF5415.32 .S599 2011
- LCCHF5415.32 .S599 2012
and 1 more
- LCCHF5415.1265
Description
"Today's biggest trends --the mobile web, social media, real-time-- are forcing us to rewire the way we think, act, and run our businesses. They have produced a global culture, shrinking the world one tweet at a time. These new tools have created an ever expanding "Egosystem," in which we all believe our lives deserve 24-hour broadcasts. Now, everyday people are looking to understand what is going on as a result of the social and mobile web. Educators are looking to connect with their students and business leaders are seeking to steer the company toward a new generation of customers. Are we in the age of enlightenment or are we lost in translation? Solis's The End of Business As Usual explores each layer of this complex world from the government to the everyday consumer, defining this social and business upheaval"--
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- The end of business as usual: rewire the way you work to succeed in the consumer revolution
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