Marketing Research That Pays Off
Case Histories of Marketing Research Leading to Success in the Marketplace (Haworth Marketing Resources) (Haworth Marketing Resources)
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Word Count
67,500 words, Guess
Page Count
270 pages
Physical Format
Paperback
Identifiers
- Internet Archivemarketingresearc0000unse
- Internet Archivemarketingresearc0000unse_l5s0
- ISBN-100789001977
- ISBN-139780789001979
- Goodreads4673927
and 5 more
- Library of Congress Control Number96025516
- OCLC Control Number879202506
- OCLC Control Number34906154
- Better World Books9780789001979
- Open LibraryOL8151781M
Classifications
- LCCHF5415.2 .M3584 1997
- LCCHF5415.2.M3584 1997
- LCCHF5415.2 .M3584 1997eb
First Sentence
In the 40 years since Henry Brenner's original casebook Marketing Research Pays Off was published in 1955, a great deal has changed in the world of marketing and research.
Subjects
Topics
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