Publication

2000-05-19 - St. Martin's Press

Language

English

Word Count

192,000 words, Guess

Page Count

768 pages

Physical Format

Hardcover

Identifiers

and 3 more
  • Library of Congress Control Number00021421
  • OCLC Control Number43323718
  • Better World Books9780312231859

Classifications

  • LCCHF5415.12.E8 L36 2000
  • LCCHF5415.12.E8L36 2000
  • LCCHF 5415.12 E8 L36 2000

First Sentence

Marketing is both a business philosophy and an action-oriented process.

Subjects

Other Editions

  • Market-Driven Management: Strategic and Operational MarketingHardcoverSt. Martin's Press2000-05-19

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