M. Fetscherin, T. Heilmann

Consumer Brand Relationships

Meaning, Measuring, Managing

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Author

Publication

2015 - Palgrave Macmillan

Language

English

Word Count

0 words, Guess

Page Count

0 pages

Identifiers

ISBN-139781137427120
ISBN-101137427124
Better World Books9781137427120
Open LibraryOL37256282M

Classifications

LCCHD62.4-62.45

Subjects

Topics

Research Consumer behavior Customer relations Branding (Marketing)Relationship marketing

Other Editions

Consumer Brand Relationships: Meaning, Measuring, ManagingPalgrave Macmillan2015-01-01

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