Strategic advertising campaigns
4th ed.
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Author
Contributions
- Barnes, Beth E. - Contributor
Publication
1995 - NTC Business Books, Lincolnwood, Ill., USA, Illinois
Language
English
Word Count
92,500 words, Guess
Page Count
370 pages
Identifiers
- Internet Archivestrategicadverti00schu_0
- ISBN-100844230154
- ISBN-139780844230153
- LibraryThing569578
- Goodreads1831946
and 2 more
- Library of Congress Control Number93042796
- Open LibraryOL1431338M
Classifications
- DDC659.1/13
- LCCHF5823 .S3636 1995
Description
xix, 630 p. : 25 cm
Subjects
Other Editions
- Strategic advertising campaigns
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