Don E. Schultz

Identifiers

Open LibraryOL404085A

Top Subjects

Business / Economics / Finance (5)
Business & Economics (5)
Sales & marketing (5)
Marketing (4)
Marketing - General (4)
Business & Economics / Marketing / General (4)
Communication in marketing (3)

Books by Don E. Schultz

Total count: 21

Strategic advertising campaigns

Crain Books1979-01-01
Essentials of advertising strategy

Crain Books1981-01-01
Sales promotion essentials

NTC Business Books1982-01-01
Sales promotion management

NTC Business Books1982-01-01
Strategic newspaper marketing1st ed.

International Newspaper Marketing Association1990-01-01
Strategic Advertising Campaigns/Instructors ManualInstrs Mnl edition

Ntc Pub Group1990-06-01
Integrated marketing communications

NTC Business Books1993-01-01
The New Marketing ParadigmIntegrated Marketing Communications1 edition

McGraw-Hill1996-11-11
Measuring Brand Communication ROISpi edition

Assn of Natl Advertisers1997-09-23
Strategic brand communication campaigns5th ed.

NTC Business Books1999-01-01
Communicating GloballyAn Integrated Marketing Approach1 edition

McGraw-Hill2000-04-15
Communicating Globally

Palgrave Macmillan2000-06-06
Raising the Corporate UmbrellaCorporate Communications in the Twenty-First Century

Palgrave Macmillan Limited2001-01-01
Zheng he xing xiao chuan boDi 1 ban

Zhongguo wu jia chu ban she2002-01-01
Brand BabbleSense and Nonsense About Branding1 edition

South-Western Educational Pub2003-03-01
IMC, The Next GenerationFive Steps For Delivering Value and Measuring Financial Returns

McGraw-Hill2003-09-26
IMC, The Next GenerationFive Steps For Delivering Value and Measuring Financial Returns1 edition

McGraw-Hill2003-09-26
How to Sell More Stuff!Promotional Marketing That Really Works

Kaplan Business2004-12-01
Zheng he ying xiao chuan boIMC, the next generationDi 1 ban

Zhongguo cai zheng jing ji chu ban she2005-01-01
Building Customer-Brand Relationships

Taylor & Francis Group2015-01-01
Reader in Marketing Communications

Taylor & Francis Group2020-01-01