Christopher H. Lovelock
Identifiers
- Open LibraryOL240603A
Top Subjects
- Marketing (8)
- Service industries (6)
- Business / Economics / Finance (3)
- Marketing - General (3)
- Customer services (3)
- Urban transportation (2)
- United States (2)
Books by Christopher H. Lovelock
Total count: 30
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Balanced transportation planning for suburban and academic communitiesa case study of the San Francisco Peninsula2d ed., rev. and enl.1973-01-01
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Consumer oriented approaches to marketing urban transitStanford University, Graduate School of Business1973-01-01
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Nonbusiness marketing casesannotated bibliography and information on related cases and sample course outlines2d ed.].Intercollegiate Case Clearing House1977-01-01
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Cases in public and nonprofit marketingScientific Press1977-01-01
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Readings in public and nonprofit marketingScientific Press1978-01-01
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Structural models for the analysis of traveler attitude-behavior relationshipsCharles River Associates?1978-01-01
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Theoretical contributions from services and nonbusiness marketingDivision of Research, Graduate School of Business Administration, Harvard University1979-01-01
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Periodicals of interest to researchers in marketingan evaluation of holdings in Baker LibraryDivision of Research, Graduate School of Business Administration, Harvard University1979-01-01
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Evaluating introductory marketing textbookscomparative appraisals of sixteen introductory marketing textbooksDivision of Research, Graduate School of Business Administration, Harvard University1980-01-01
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Non-business marketing cases3rd ed.Intercollegiate Case Clearing House1980-01-01
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The role of marketing in improving Postal Service effectivenessDivision of Research, Graduate School of Business Administration, Harvard University1980-01-01
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Services MarketingText, Cases & Readings (Prentice-Hall Series in Marketing)Prentice Hall1983-10-01
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Marketing for public and nonprofit managersJohn Wiley & Sons1984-01-01
Public and nonprofit marketing--cases and readingsScientific Press1984-01-01-
Managing ServicesLongman Higher Education1988-01-01
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Marketing ChallengesCases and Exercises (Mcgraw Hill Series in Marketing)2 Dsk Sub editionMcgraw-Hill (Tx)1989-02-01
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Public and Nonprofit Marketing2nd editionCourse Technology1989-06-01
Marketing challengescases & exercises3rd ed.McGraw-Hill1993-01-01-
Product plushow product plus service = competitiveadvantage.McGraw-Hill1994-01-01
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European Casebook on Implementing Service Strategies (European casebook series in management)International Ed editionPrentice-Hall1994-03-01
Mercadotecnia de ServiciosPrentice Hall1997-04-01
Principles of service marketing and managementPrentice Hall1999-01-01
Services Marketing (European Perspectives)FT Prentice Hall1999-03-11
Fu wu ying xiaodi san banDi 1 banZhongguo ren min da xue chu ban she2001-01-01-
Services MarketingInternational EditionPearson Education, Limited2006-01-01
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Valuepack : Marketing Channels/Services Marketing : International Edition/Internet MarketingStrategy, Implementation and Practice/Principles of Direct and Database MarketingPearson Education, Limited2007-01-01
Essentials of Services MarketingPearson Education, Limited2008-01-01
Services marketingpeople, technology, strategy7th ed.Prentice Hall2011-01-01-
Services marketingpeople, technology, strategy7th ed.Prentice Hall2011-01-01
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Services marketingpeople, technology, strategyEighth edition.World Scientific Publishing (US)2016-01-01