Stephen A. Greyser
Identifiers
- Open LibraryOL894302A
Top Subjects
- United States (3)
- Consumers (2)
- Advertising (2)
- Marketing research (2)
- Congresses (1)
- Marketing (1)
- Psychological aspects (1)
Books by Stephen A. Greyser
Total count: 15
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Toward scientific marketingproceedings of the winter conference, December 27-28, 1963American Marketing Association1964-01-01
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広告情報shōhisha no koe o saguru : <<Hābādo Bijinesu sukūru kara no hōkokusho>>Kubota Senden Kenkyūjo1970-01-01
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Consumer affairs and marketing managementMarketing Science Institute1970-01-01
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Study of the market for a proposed management development program for school systems and related educational organizationsManagement Analysis Center, Inc.1972-01-01
Cases in advertising and communications managementPrentice-Hall1972-01-01-
Cultural policy and arts administration.Harvard Summer School Institute in Arts Administration; [distributed by the Harvard University Press1973-01-01
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Marketing and responsiveness to consumerismMarketing Science Institute]1973-01-01
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Consumerism and advertisinga U.S. management perspectiveMarketing Science Institute1976-01-01
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Americans' attitudes toward consumerismMarketing Science Institute1977-01-01
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Improving business and academic collaboration on research in marketingMarketing Science Institute1977-01-01
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Recommended cases in marketingthe experts' choicesMarketing Science Institute1979-01-01
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Marketing issueschallenges for marketing in the 1980'sMarketing Science Institute1980-01-01
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The " Friendly Fenway " programthe value of experience enhancementHarvard Business School Publishing2004-01-01
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Corporate Marketing and IdentityReflections and DirectionsEmerald Publishing Limited2009-01-01
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NBC and the 2012 London Olympicsunexpected successHarvard Business School2013-01-01