Topic
Consumer satisfaction -- Evaluation
12 books
Satisfaction: A Behavioral Perspective On The Consumer
Richard L. Oliver
Memorable customer experiences: a research anthology
edited by Adam Lindgreen, Joëlle Vanhamme and Michael B. Beverland.
Guide to customer surveys: sample questionnaires and detailed guidelines for creating effective surveys
Trevor M. Spunt.
The wizardry of customer value: an action guide to measuring & managing loyalty
R. Eric Reidenbach and Gordon W. McClung ; with a foreword by Bradley T. Gale.
Customer satisfaction measurement for ISO 9000:2000
Nigel Hill, Bill Self, Greg Roche
Customer surveys for agency managers: what managers need to know
Harry P. Hatry ... [et al.].
Formirovanie innovat︠s︡ionnykh prot︠s︡essov sozdanii︠a︡ novykh tovarov, uslug
V.I. Mukhin.
Psychometric properties of a client satisfaction survey
by Tony L. Noggle.
Measuring and managing customer satisfaction: going for the gold
Sheila Kessler.
Developing a brand performance measure for financial services brands
Leslie de Chernatony, Fiona J. Harris, George Christodoulides.
Showing 10 of 12 books