Marketing audits

The Marketing Audit: Translating Marketing Theory into Practice (The Marketing Series : Practitioner)

McDonald, Malcolm., John Leppard

How to Evaluate and Improve Your Marketing Department

Keith Sparkling, Gerard Earls

The marketing audit handbook: tools, techniques & checklists to exploit your marketing resources

Aubrey Wilson.

Aubrey Wilson's Marketing audit check lists: a guide to effective marketing resource realization.

Aubrey Wilson

Auditing the marketing function

Dale L. Flesher

The marketing audit: translating marketing theory into practice

Malcolm H.B. McDonald ; written in association with John W. Leppard.

Marketing Audit Checklists: A Guide to Effective Marketing Resource Realization (Mcgraw-Hill Marketing for Professionals)

Aubrey Wilson

Research your own industrial market

John D. Mills.

Auditing Markets, Products, and Marketing Plans

David Parmerlee

Practical marketing audits: a guide to increased profitability

[by] John Naylor and Alan Wood.