The marketing audit
translating marketing theory into practice
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Author
Contributions
- Leppard, John. - Contributor
Publication
1991 - Butterworth-Heinemann, Oxford, England
Language
English
Word Count
67,000 words, Guess
Page Count
268 pages
Identifiers
- ISBN-100750600896
- ISBN-139780750600897
- Library of Congress Control Number91223823
- Open LibraryOL1660720M
Classifications
- DDC658.8/02
- LCCHF5415.16 .M35 1991
Subjects
Topics
Series Statement
- The Marketing series
- Marketing series (London, England)
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