Publication

1998-05-04 - Butterworth-Heinemann

Language

English

Word Count

80,000 words, Guess

Page Count

320 pages

Physical Format

Paperback

Identifiers

  • Internet Archiverelationshipmark0000unse
  • ISBN-100750640170
  • ISBN-139780750640176
  • LibraryThing4584596
  • Better World Books9780750640176
and 1 more

Classifications

  • LCCHF5415.5 .R455 1998eb

First Sentence

In recent years the traditional approach to marketing has been increasingly questioned.

Subjects

Other Editions

  • Relationship Marketing: Winning and Keeping Customers (CIM Professional Development)PaperbackButterworth-Heinemann1998-05-04

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