Advertising management
2d ed.
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Author
Contributions
- Myers, John G. - Contributor
Publication
1982 - Prentice-Hall, Englewood Cliffs, N.J, New Jersey
Language
English
Word Count
140,000 words, Guess
Page Count
560 pages
Identifiers
- ISBN-100130160067
- ISBN-139780130160065
- Library of Congress Control Number81013937
- OCLC Control Number7773774
- Better World Books9780130160065
and 1 more
- Open LibraryOL4267921M
Classifications
- DDC659.1
- LCCHF5823 .A13 1982
- LCCHF5821
Subjects
Series Statement
- Prentice-Hall international series in management
Other Editions
- Advertising management
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