Handbook of brand relationships
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Author
Contributions
- MacInnis, Deborah J. - Contributor
- Park, C. Whan. - Contributor
- Priester, Joseph R., 1960- - Contributor
Publication
2009 - M.E. Sharpe, Armonk, NY, New York (State)
Language
English
Word Count
106,000 words, Guess
Page Count
424 pages
Identifiers
- Internet Archiveisbn_9780765623577
- ISBN-139780765623577
- ISBN-100765623579
- Goodreads6749429
- LibraryThing8919529
and 5 more
- Library of Congress Control Number2008053551
- OCLC Control Number958109930
- OCLC Control Number297222604
- Better World Books9780765623577
- Open LibraryOL22853111M
Classifications
- DDC658.8/27
- LCCHF5415.55 .H357 2009
- LCCHF5415.55.H357 2009
and 1 more
- LCCHF5415.55 .H36 2015
Subjects
Other Editions
- Handbook of brand relationships
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