Marketing planning for services
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Author
Contributions
- Payne, Adrian. - Contributor
Publication
1996 - Butterworth-Heinemann, Oxford, OX, England
Language
English
Word Count
91,000 words, Guess
Page Count
364 pages
Identifiers
- Internet Archivemarketingplannin0000mcdo
- ISBN-10075062549X
- ISBN-139780750625494
- LibraryThing114127
- Library of Congress Control Number96122659
and 1 more
- Open LibraryOL542982M
Classifications
- DDC658.8/02
- LCCHD9980.5 .M388 1996
Subjects
Topics
PlanningMarketingService industriesMarketingmanagementDienstleistungsbetriebService industries -- PlanningService industries -- Marketing
Series Statement
- The marketing series. Professional development
- Marketing series (London, England).
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