Vincent-Wayne Mitchell

Books by Vincent-Wayne Mitchell

Total count: 18

• A pilot study of consumer attitudes to companies sending out direct mail

  Manchester School of Management, University of Manches ter Institute of Science and Technology1988-01-01
• Industrial risk reduction in the purchase of microcomputers by small businesses

  Manchester School of Management, University of Manchester Institute of Science and Technology1989-01-01
• Establishing the power of the organismic metaphor - how can it help the marketer?

  Manchester School of Management1989-01-01
• A pilot study of local authority planning departments' attitudes towards GIS, census data and the census of distribution

  (Manchester School of Management)1989-01-01
• UK demographic data providers

  Manchester School of Management, University of Manchester Institute of Science and Technology1990-01-01
• Perceived risk and risk reductionestablishing reliability, generalizability and cross validation

  UMIST, Manchester School of Management1992-01-01
• Consumer servicesa perceived risk analysis

  Manchester School of Management1992-01-01
• Age, sex and social classtheir effect on perceived risk and risk reduction

  Manchester School of Management1993-01-01
• Appointing planning consultantsthe case of UK local authorities

  MCB University Press1993-01-01
• Using factor, cluster and discriminant analysis to identify psychographic segments

  Manchester School of Management, UMIST1993-01-01
• Perceived riska critical review of applications and use over 30 years

  Manchester School of Management, UMIST1994-01-01
• An exploration of the relationship between consumer motivations and risks

  UMIST, Manchester School of Management1994-01-01
• A survey of chief planning officer attitudes towards planning consultants

  UMIST1994-01-01
• Purchasing industrial professional servicesan empirical analysis of Cox's clarifying and simplifying styles

  Manchester School of Management, UMIST1994-01-01
• The effect of organisation and buying-centre size on purchasers' risk perception and reduction

  Manchester School of Management1995-01-01
• MarketingReal People, Real Decisions Pack with MyMarketingLab

  Pearson Education, Limited2012-01-01
• MarketingReal People, Real Decisions

  Pearson Education, Limited2012-01-01
• Marketing with MyMarketingLab Pack

  Pearson Education, Limited2014-01-01