Handbook of Consumer Psychology
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Author
Contributions
- Haugtvedt (Editor) - Contributor
- Herr (Editor) - Contributor
- Kardes (Editor) - Contributor
Publication
2008-02-05 - Routledge
Language
English
Word Count
324,000 words, Guess
Page Count
1,296 pages
Physical Format
Hardcover
Identifiers
- Internet Archivehandbookofconsum0000unse_t9l7
- ISBN-10080585603X
- ISBN-139780805856033
- LibraryThing5396395
- Goodreads1475875
and 5 more
- Library of Congress Control Number2007017528
- OCLC Control Number231626848
- OCLC Control Number124036225
- Better World Books9780805856033
- Open LibraryOL11281206M
Classifications
- LCCHF5415.32.H363 2007
- LCCHF5415.32 .H363 2008
- LCCHF5415.32 .H363 2008eb
Description
This handbook contains a series of original contributions in which top researchers in each area provide a succinct review of theory and research studies in consumer psychology and marketing, advertising and consumer behaviour.
Subjects
Topics
Other Editions
- Handbook of Consumer Psychology
Show 6 more editions
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