George E. Belch

Identifiers

Open LibraryOL394329A

Top Subjects

Advertising & Promotion (4)
Business / Economics / Finance (3)
Communication in marketing (3)
Advertising (3)
Business & Economics (3)
Sales promotion (2)
Ohio Northern University -- History (1)

Books by George E. Belch

Total count: 16

Tempered by crisesthe centennial year history [of] Ohio Northern University.

Ohio Northern University1971-01-01
A multiple exposure study of the effects of comparative and noncomparative television commercials on cognitive response, recall, and message acceptance

Marketing Science Institute1982-01-01
Advertising and PromotionManagement and Strategy

Mosby-Year Book1989-10-01
Introduction to advertising and promotion management

R.D.Irwin,U.S.1990-01-01
Introduction to Advertising and PromotionAn Integrative Marketing Communications PerspectiveInt Stu edition

Richard D Irwin1992-12-01
Advertising and PromotionAn Integrated Marketing Communications Perspective (Irwin/Mcgraw-Hill Series in Marketing)4th edition

Irwin Professional Publishing1997-10-16
Advertising and PromotionInternet Exercises4th edition

Mcgraw-Hill College1997-12-15
Advertising and promotionan integrated marketing communications perspective4th ed.

Irwin/McGraw-Hill1998-01-01
Advertising and PromotionAn Integrated Marketing Communications Perspective5th edition

Irwin Professional Pub2000-08-29
Advertising and PromotionAn Integrated Marketing Communications Perspective, 6/e, with PowerWeb

McGraw-Hill/Irwin2003-04-23
Advertising & Promotion w/ AdSim CD-ROM (McGraw-Hill/Irwin Series in Marketing)

McGraw-Hill/Irwin2004-08-12
Advertising and PromotionAn Integrated Marketing Communications Perspective w/ Premium Content Card

McGraw-Hill/Irwin2006-05-15
Loose Leaf for Advertising and Promotion

McGraw-Hill Education2017-01-01
Connect Access Card for Advertising and Promotion

McGraw-Hill Education2017-01-01
Gen Combo Advertising and Promotion; Connect Access Card

McGraw-Hill Education2017-01-01
ADVERTISINGAN IMC PERSPECTIVE 4E

McGraw-Hill Education2019-01-01