J. Paul Peter

Books by J. Paul Peter

Total count: 25

• A preface to marketing management3rd ed.

  Business Publications1985-01-01
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  Marketing managementknowledge and skills : text, analysis, cases, plans

  Business Publications1986-01-01
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  Teaching notes to accompany Marketing managementKnowledge and skills

  Business Publications1986-01-01
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  Consumer behaviormarketing strategy perspectives

  Irwin1987-01-01
• Strategic ManagementA Focus on Process (Mcgraw Hill Series in Management)New Ed edition

  Mcgraw-Hill College1989-08-01
• Consumer behavior and marketing strategy2nd ed.

  Irwin1990-01-01
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  Marketing for the manufacturer

  Business One Irwin1992-01-01
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  Understanding consumer behavior

  Irwin1994-01-01
• Understanding consumer behaviour1st Canadian ed.

  Irwin1996-01-01
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  Marketing Creating Value for Customers2 Sub edition

  Irwin Professional Publishing1997-08-01
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  Free Electronic Study Guide for use with Marketing Creating Value for Customers (Also available via the Web).2nd edition

  Richard D Irwin1998-06-26
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  Consumer behaviour and marketing strategyEuropean ed.

  McGraw-Hill1999-01-01
• StratsimThe Business Strategy Simulation

  Interpretive Software Incorporated1999-08-01
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  Preface to Marketing Management with PowerWeb

  McGraw-Hill/Irwin2002-05-21
• MarketingCreating Value for CustomersTch edition

  Irwin Professional Pub2003-01-01
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  Preface to Marketing Management with Powerweb

  McGRAW-HILL PUBLISHING COMPANY2003-04-06
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  Consumer Behavior (Mcgraw-Hill/Irwin Series in Marketing)7 edition

  McGraw-Hill/Irwin2004-04-14
• Consumer behavior & marketing strategy9th ed.

  McGraw-Hill Irwin2010-01-01
• A preface to marketing managementTwelfth ed.

  McGraw-Hill/Irwin2011-01-01
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  Marketing Management Knowledge and Skills(Tenth Edition) (Chinese Edition)

  Renmin University of China Press2012-06-01
and 5 more